Candy Pills is a Saudi brand specializing in nutritional supplements and vitamins.
The project focused on presenting each product through a distinct visual direction while maintaining a unified core identity.
By defining the brand’s audience and objectives from the start, each campaign was developed from a clear conceptual foundation, demonstrating how varied visual approaches can coexist within one cohesive brand.

Credits:

Art Director & Project Manager: @_qamarhsn
Photographer: @abdulazizameenphoto
Videographer: @_mohammedsoltan
Main talent: @sa0lll
Models agency: @locan.pro
Marketing agency: @laheebco
Client: @thecandypills
Space: @maud_space & @uncommonspace.sa